Wednesday, March 28, 2012

AppFirst Unveils New Initiatives to Deliver Business and IT ...

Business and System Risk Management Solutions Bring IT to the Executive Roundtable

NEW YORK, NY ? March 26, 2012 ? Responding to the growing need for CIOs to deliver a customer-obsessed technology model, AppFirst, provider of critical business and system visibility solutions, today announced three new initiatives to support an organizations? move to completely align business and IT goals. The new programs are built upon AppFirst?s platform and solutions, which enable IT to integrate business performance and system metrics into a single repository. With that capability, organizations are impacted in powerful ways: by sharing insights about customers, engaging the organization to innovate at the most grassroots level, executing to bring that innovation to market; and resolving issues before their customers even know there is a problem.

The three new initiatives support the progression from a survival mode model where the business is just reacting to users complaining about systems, to a completely aligned organization where business and IT work hand-in-hand to manage those risks.
?Today it?s no longer good enough to be customer-focused ? to survive, let alone be successful, you must be customer-obsessed,? said David Roth, AppFirst CEO. ?IT is the solution to becoming obsessed, AppFirst completely dismisses the notion that IT will soon just disappear. IT sits at the nexus between customers and the business, making it the ideal conduit to communicate customer needs. AppFirst is delivering the solutions that will elevate IT to the strategic business model of other C-level executives, allowing organizations to make business and IT goals one and the same.?

IT is ideally positioned in the enterprise to drive and impact that customer obsession, and as the nexus point between customer and the services they consume, IT has focused and unique knowledge to lead the organization. As the role of the CIO evolves from simply managing assets to directly driving business innovation, organizations can utilize their unique visibility by sharing insight about customers with the rest of the organization, engaging the organization to innovate at a grassroots level, and executing on plans to bring that innovation to market.

In order to support this transition to true alignment, technology executives must have access to the business and system metrics that live within applications to provide critical business visibility through technical operations. AppFirst delivers the platform and solutions needed to be able to use those metrics to drive business.

?In today?s competitive market, companies must have clear insight into their own operations in order to make critical decisions about growth, pushing their systems while ensuring their customers? satisfaction are still top priority,? said Christian Berczely, vice president of engineering for Intelligize, and AppFirst customer. ?We were well aware we needed a higher level of visibility into our systems, but the thought of building and maintaining such a system was daunting, and costly. AppFirst?s solutions delivered exactly what we needed and I?m thrilled that my engineers can continue to focus on delivering features to our end users instead of building and maintaining a service like this. Today, we have clear visibility into our systems and applications and exactly how our customers are using them.?

?In the age of the customer, it?s more important than ever for enterprises to innovate to differentiate? I&O can be that spark that ignites innovation,? writes Jean Pierre Garbani, vice president and principal analyst for Forrester Research, Inc. in his October 4, 2011 report entitled Transform Your I&O Organization Into An Innovation Machine?. ?Only in organizations that have a partner player relationship ? where technology and its leaders are viewed as a critical to go-to-market offerings and provide a source of differentiation ? will you be able to deliver unique and competitive solutions.?

AppFirst?s new initiatives support the steps required to build a true partner player relationship by delivering the platform and technology to allow a business to move from an organization devoid of any operations risk management to a model of complete alignment of business and IT operations.

AppFirst?s new initiatives deliver a complete package of solutions targeting people, process and technology that allow businesses to move along the path to a partner player model without incurring huge expenses. The three options, providing solutions to move from planning to alignment, include:
? Jumpstart ? Allow first time users of AppFirst to get up and running quickly in a planning mode to allow IT to be focused on managing system risks. The package implements a single view of operational risks and rapid root cause analysis, and AppFirst experts are even able to manage the initial set up for organizations short on time.
? System Risk Management Solution ? Following AppFirst?s continued commitment to DevOps teams, the System Risk Management solution delivers tools that provide a 360 degree view of risks and use baselines, enabling execution of any technical action from a common set of data. This allows companies to be alerted to, and prevent failures, and allows IT to evangelize prevention over recovery.
? Business Risk Management Solution ? The third package moves organizations to a truly aligned state where IT is the go-to source for business risk management by delivering technology that enables business performance metrics to be integrated into the risk framework.
For more information on these initiatives, or any other AppFirst solutions, please visit the website at www.appfirst.com.

Join the AppFirst hosted webinar to learn more on Wednesday, March 28, 2012 at 10:00 am Pacific/1:00 pm Eastern, AppFirst chief marketing officer Pamela Roussos, with guest speaker Jean-Pierre Garbani, vice president and principal analyst at Forrester Research, ?How Tech Execs Can Move From the Backseat to the CEO Business Table?. Register for the Webinar before Wednesday; there is no charge to attend.

About AppFirst, Inc.
AppFirst is the leading SaaS-based provider of critical business and system visibility solutions that allow organizations to closely align their IT and business goals to manage business risks. Focused on mid-market IT executives, as well as application architects and DevOps, the company delivers the platform and solutions that integrate business performance and system metrics into a single repository, providing cause analysis at a glance.

The company provides a simple yet thorough way to use business and system-related metrics to quickly and easily identify the root cause of application and infrastructure problems and measure the impact to the business, increasing revenues and customer retention. Founded in 2009, AppFirst is a New York City-based company venture backed by FirstMark Capital, First Round Capital and Javelin Partners. For more information, visit http://www.appfirst.com. Follow us on Twitter or subscribe to the AppFirst blog to stay up-to-date on the latest AppFirst news.

The names of actual companies and products mentioned herein may be the trademarks of their respective owners.

Source: http://blog.appfirst.com/2012/03/26/appfirst-unveils-new-initiatives-to-deliver-business-and-it-alignment/?utm_source=rss&utm_medium=rss&utm_campaign=appfirst-unveils-new-initiatives-to-deliver-business-and-it-alignment

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